Desktop Publisher Career

Job Description: Format typescript and graphic elements using computer software to produce publication-ready material.


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Desktop Publisher Career

What Desktop Publishers do:

  • Check preliminary and final proofs for errors and make necessary corrections.
  • Study layout or other design instructions to determine work to be done and sequence of operations.
  • Enter text into computer keyboard and select the size and style of type, column width, and appropriate spacing for printed materials.
  • Prepare sample layouts for approval, using computer software.
  • Edit graphics and photos, using pixel or bitmap editing, airbrushing, masking, or image retouching.
  • View monitors for visual representation of work in progress and for instructions and feedback throughout process, making modifications as necessary.
  • Convert various types of files for printing or for the Internet, using computer software.
  • Enter digitized data into electronic prepress system computer memory, using scanner, camera, keyboard, or mouse.
  • Store copies of publications on paper, magnetic tape, film or diskette.
  • Transmit, deliver or mail publication master to printer for production into film and plates.
  • Import text and art elements, such as electronic clip art or electronic files from photographs that have been scanned or produced with a digital camera, using computer software.
  • Operate desktop publishing software and equipment to design, lay out, and produce camera-ready copy.
  • Collaborate with graphic artists, editors and writers to produce master copies according to design specifications.
  • Load floppy disks or tapes containing information into system.
  • Select number of colors and determine color separations.
  • Position text and art elements from a variety of databases in a visually appealing way to design print or web pages, using knowledge of type styles and size and layout patterns.
  • Enter data, such as coordinates of images and color specifications, into system to retouch and make color corrections.
  • Create special effects such as vignettes, mosaics, and image combining, and add elements such as sound and animation to electronic publications.

What work activities are most important?

Importance Activities

Interacting With Computers - Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.

Getting Information - Observing, receiving, and otherwise obtaining information from all relevant sources.

Thinking Creatively - Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.

Updating and Using Relevant Knowledge - Keeping up-to-date technically and applying new knowledge to your job.

Communicating with Supervisors, Peers, or Subordinates - Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.

Processing Information - Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data.

Making Decisions and Solving Problems - Analyzing information and evaluating results to choose the best solution and solve problems.

Communicating with Persons Outside Organization - Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.

Training and Teaching Others - Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others.

Establishing and Maintaining Interpersonal Relationships - Developing constructive and cooperative working relationships with others, and maintaining them over time.

Scheduling Work and Activities - Scheduling events, programs, and activities, as well as the work of others.

Identifying Objects, Actions, and Events - Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

Organizing, Planning, and Prioritizing Work - Developing specific goals and plans to prioritize, organize, and accomplish your work.

Interpreting the Meaning of Information for Others - Translating or explaining what information means and how it can be used.

Evaluating Information to Determine Compliance with Standards - Using relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards.

Guiding, Directing, and Motivating Subordinates - Providing guidance and direction to subordinates, including setting performance standards and monitoring performance.

Coordinating the Work and Activities of Others - Getting members of a group to work together to accomplish tasks.

Provide Consultation and Advice to Others - Providing guidance and expert advice to management or other groups on technical, systems-, or process-related topics.

Developing and Building Teams - Encouraging and building mutual trust, respect, and cooperation among team members.

Analyzing Data or Information - Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts.

Monitor Processes, Materials, or Surroundings - Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.

Estimating the Quantifiable Characteristics of Products, Events, or Information - Estimating sizes, distances, and quantities; or determining time, costs, resources, or materials needed to perform a work activity.

Documenting/Recording Information - Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.

Performing Administrative Activities - Performing day-to-day administrative tasks such as maintaining information files and processing paperwork.

Repairing and Maintaining Electronic Equipment - Servicing, repairing, calibrating, regulating, fine-tuning, or testing machines, devices, and equipment that operate primarily on the basis of electrical or electronic (not mechanical) principles.

Controlling Machines and Processes - Using either control mechanisms or direct physical activity to operate machines or processes (not including computers or vehicles).

Judging the Qualities of Things, Services, or People - Assessing the value, importance, or quality of things or people.

Coaching and Developing Others - Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills.

Developing Objectives and Strategies - Establishing long-range objectives and specifying the strategies and actions to achieve them.

Monitoring and Controlling Resources - Monitoring and controlling resources and overseeing the spending of money.

Resolving Conflicts and Negotiating with Others - Handling complaints, settling disputes, and resolving grievances and conflicts, or otherwise negotiating with others.

Staffing Organizational Units - Recruiting, interviewing, selecting, hiring, and promoting employees in an organization.

Inspecting Equipment, Structures, or Material - Inspecting equipment, structures, or materials to identify the cause of errors or other problems or defects.

Operating Vehicles, Mechanized Devices, or Equipment - Running, maneuvering, navigating, or driving vehicles or mechanized equipment, such as forklifts, passenger vehicles, aircraft, or water craft.

Performing for or Working Directly with the Public - Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.

Performing General Physical Activities - Performing physical activities that require considerable use of your arms and legs and moving your whole body, such as climbing, lifting, balancing, walking, stooping, and handling of materials.

Selling or Influencing Others - Convincing others to buy merchandise/goods or to otherwise change their minds or actions.

Handling and Moving Objects - Using hands and arms in handling, installing, positioning, and moving materials, and manipulating things.

Drafting, Laying Out, and Specifying Technical Devices, Parts, and Equipment - Providing documentation, detailed instructions, drawings, or specifications to tell others about how devices, parts, equipment, or structures are to be fabricated, constructed, assembled, modified, maintained, or used.

Assisting and Caring for Others - Providing personal assistance, medical attention, emotional support, or other personal care to others such as coworkers, customers, or patients.

Holland Code Chart for a Desktop Publisher